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Information resource for small businesses, small business owners and prospective business owners.
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28 Jan 12 Small Business Q & A

Q: A key investor in my business has suggested that I hire a consultant to do a SWOT Analysis to help plan for the future. I try not to argue with my investors, but I'm not so sure I need to have this done. What do you think? -- Laurie B. A: Laurie, before you call in the SWOT team to deal with this investor (sorry, couldn't resist that one), let me tell you exactly what a SWOT Analysis is and how it can not only help you plan for the future, but get a gauge of how your business is doing ...

27 Jan 12 Credit Cards for Small Businesses

In today's economy, small businesses play an important role.  These days, it is easier than it ever has been to start a new small business.  There are all kinds of new businesses popping up all over the United States, from department stores to gas stations.  With new businesses on the rise, the owners should be looking into small business credit cards - for numerous reasons.The best reason to get a small business credit card is for separating your personal finances from any business related ...

26 Jan 12 Don't Waste Your Small Business Advertising Dollars

Small businesses with annual sales less than $2 million, employ over half of all of the work force in the US. There are well over 10 million small businesses. One thing that they have in common - they have few dollars to spend on advertising, and I seem them wasting these dollars every day. As a business advisor, I have met with hundreds of small business owners. Many confide that they do not do much advertising. While they seem to feel guilty about it, when I press, I find that they have ...

25 Jan 12 Small Business Growth, an Introduction

Almost every business owner wants to see his/her business grow. If you are thinking about the future of your business you probably have more questions than answers. But making sure you ask the right questions in every area of your business should lead you towards solutions that can move your business forward positively. These are all serious questions, which need addressing on a regular basis if your business is to continue on a pathway to success. Once you have survived the start-up phase of ...

24 Jan 12 How To Create The Ultimate Small Business Marketing System In 7

Copyright 2005 John Jantsch Let me get right to the point. The single most powerful small business marketing tool on the planet is a marketing system. But ' when I talk about a marketing system I am not referring to those academic exercises found in college marketing books. A marketing system by my way of thinking is a simple (in many cases one page) document that specifically answers who you are, what you do, who needs it, how you plan to grab them by the throat, when you plan to do it and how ...

23 Jan 12 Inserts as Special Tools for Small Businesses during the Economic Downturn

Inserts have been in the marketing industry for many years. Although they are often overlooked, flyer inserts usually found in custom brochures and catalog printing can be one great way to upsell and continue selling to your clients and customers. These clients already know about you that they would likely be encouraged to try out other products in your list. Small businesses can also use inserts to promote their products and services. You can talk about other products that your clients may be ...

22 Jan 12 Baidu Pay Per Click Management: Unparallel Chinese Online Business Marketing Solution

An online business is something that is attracting a lot of investors around the globe and this is all the more true in countries like China where the economy is booming. In case you are looking to market your business on the Internet in China, Baidu pay per click management is the best option that you have. A lot of branding and marketing gurus consider this to be one of the most effective methods ever developed. It is said to help in acquiring the right kind of reach as well as connect the ...

21 Jan 12 The Do's and Don'ts of Launching a Small Business Website

Launching a new small business website is often a long and painstaking process. And for most small businesses, the endeavor rarely ends in success. The terrain is mapped with freelancers, firms, and consultants that don't offer the same services and most certainly don't charge the same prices. Projects are often riddled with unclear expectations, missed deadlines, and ridiculous hourly rates. What's worse is that many developers have the audacity to ask for even more money halfway through ...

20 Jan 12 Buy Sell Leads - What Are The Important Facts To Be Considered In The Business!

<p>Leads have played a major role in the success of a business. Whether it's a small business or a big company, everyone needs the leads in order to fetch benefit through them and earn more and more profit. Every organization is different in its own way; some may be dealing in electronics or automobile while others may be dealing in scraps or many other products.<br/><br/>Now let's discuss about the <a rel="nofollow" href="http://www.hellotrade.com">buy sell ...

19 Jan 12 How Does Email Marketing Helps Grow Your Business?

Email marketing is one of the most cost-effective ways of producing sales. It can make you become productive in just small amount of time working on it. The benefits of email marketing are not just providing you more lead and maximize your sales but also aid you to build good customer relationships. If you want your business to become popular and widely known, email marketing is one strategy to apply with. No wonder why a lot of business people use email marketing on their business for more ...